Thoughts, stories
and ideas
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The NFL’s choice of Bad Bunny for Super Bowl LX shook up tradition! This bold move was more than just a musical act; it was a statement on cultural identity and media strategy.…
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Finally, athletes can stop worrying about being “offbeat” with music rights! Universal Music and ClicknClear have struck a global deal to simplify licensing for choreographed sports, from figure skating to gymnastics. No more…
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India streams like a giant, but pays like a mouse, at least until now. In 2026, the country’s music market is gearing up for a paid revolution, turning billions of free listens into…
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Millions of tiny royalties, endless spreadsheets, and a music ecosystem that never sleeps—welcome to the artist’s new reality. In 2026, Tipalti is stepping in to untangle the chaos, making sure creators get paid…
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Europe’s festival stages may be bigger than ever, but behind the scenes, just four companies call most of the shots. Our latest deep dive reveals how this European music festival ownership concentration is…
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What happens when campus culture swaps techno drops for bhajan beats? Delhi University’s Bhajan Clubbing is remixing tradition for Gen Z where kirtans meet contemporary soundscapes and spirituality finds a fresh groove. Part…
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Electronic music is booming, but the money isn’t landing where it should. New research reveals that over 70% of nightclub licence fees miss the artists actually being played, thanks to broken data and…
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Despite inflation jitters and market volatility, the music industry closed 2025 on a surprisingly strong note. Streaming giants like Spotify hit record users and margins, major labels delivered blockbuster-driven growth, and live entertainment…
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Think Warner Music Group is cruising on legacy alone? Think again. In 2026, one of the world’s biggest music powerhouses finds itself at a crossroads where rising revenues meet shrinking profits, streaming dominance…
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Think big hits only come from big budgets? Think again! Discover how bedroom producers are rewriting the music rulebook. From Gotye’s Grammy-winning tracks to Lil Nas X’s $30 smash, these DIY legends show…
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Video game soundtracks have leveled up, shaping modern music culture in ways you wouldn’t believe! From nostalgic chiptunes to grand orchestral scores, they influence genres, launch careers, and redefine listening habits. With streaming…
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India’s streaming habits are fragmenting, but Spotify’s Wrapped 2025 is keeping listeners glued. From hyper-personalised playlists and Fan Leaderboards to mood-based obsession and blockbuster Bollywood albums, it’s more than a recap, it’s a…
