MEDIA • MUSIC • CULTURE • PARTNERSHIPS

EUROPE • ASIA • AFRICA • MIDDLE EAST.

Where music moves,

RAME follows.

  • India’s Music Gets a Timeout: Javed Akhtar Wonders if We’re Humming or Just Hurrying

    Javed Akhtar critiques the changing landscape of Indian music, stressing the need to preserve our rich heritage amidst globalization. He highlights how today’s music often lacks the emotional depth of the past. Curious…

  • Behind the Campaign: How Ed Sheeran’s ‘Sapphire’ Became a Cultural Phenomenon in India
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    Discover how Ed Sheeran’s ‘Sapphire’ became a sensation in India by embracing local culture. From cricket matches to Punjabi lyrics, this campaign redefines global music marketing. Curious to learn more about this cultural…

  • What the Anthropic and Meta AI rulings mean for music

    Two key court rulings on AI and copyright have stirred the pot. While they affirm AI training can be transformative, the nuances raise questions about fair use in music. Is it game on…

  • Malaysian Musicians Frown as Collective Bodies Clash with Govt Over New Music Rules

    Malaysian musicians are voicing their concerns as three CMOs challenge new government guidelines aimed at better governance. Many artists are perplexed, believing the guidelines protect their rights. With support for these changes growing,…

  • Universal Music Group Named to TIME100 Most Influential Companies 2025

    Universal Music Group makes history as the first major music label on TIME100’s Most Influential Companies list for 2025! With a focus on creator rights, ethical AI, and fair streaming models, UMG is…

  • The Global Rise of Francophone Music: Spotify Streams Soar by 192% Since 2019

    French music is making waves globally, with a staggering 192% growth in streams since 2019! Discover how this lyrical revolution is reshaping the music landscape and connecting cultures. Don’t miss out read the…

What RAME is

A media brand with a point of view.

Discover the sound. Understand the business.
See what’s next.
Our editorial work sits at the intersection of music, culture, technology and commercial change. That is where the interesting stories live.

The four RAME worlds

Editorial, social and live formats built for artists, labels and brands with something real to say.


01 / Editorial

Get into the conversation.

Thoughtful brand stories, interviews, launches and cultural explainers that read like editorial, not ad copy.


02 / Campaigns

Turn a release into a world.

Campaign concepts that connect music, visuals, social content and distribution around one clear cultural idea.


03 / Artist

Put the right people in the room.

Artist discovery and amplification built around fit, audience relevance and genuine cultural connection.


04 / Experiences

Take the story offline.

Events, collaborations and live moments that give audiences something to remember beyond the feed.

Show me the audience. Show me the work.


Records | Artists | Music | Editorial