Thoughts, stories
and ideas
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Unlock your creativity with the Future Sound Awards! Join a diverse judging panel, compete for a $10,000 prize pool, and redefine music with AI. Open to everyone over 18, this initiative celebrates inclusivity…
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France’s music industry is flourishing, boasting a €2.8 billion boost and global acclaim. With a 50% growth since 2019, it showcases resilience and innovation. Live music thrives again, while streaming transforms the landscape.…
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Korean entertainment giants like HYBE and Kakao are setting their sights on India’s vibrant market, aiming to blend cultures through music, dramas, and webtoons. As they navigate challenges, the potential for a rich…
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Tune in to the future of music! MIDiA Research’s 2025–2032 forecast reveals a $110.8 billion industry evolution, driven by non-Western markets, DSP dynamics, and AI innovation. Adaptability is key for artists and investors…
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Under Vinit Thakkar’s leadership, Sony Music India is remixing the music scene. With a shift to artist-centric strategies, innovative sub-labels, and global collaborations, they’re not just chasing trends; they’re setting them! Want to…
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July’s internet was a wild ride! From samosa raves to fake weddings and viral tarps, absurdity ruled the scene. Even a former president turned DJ! Dive into this chaotic carnival of culture and…
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Javed Akhtar critiques the changing landscape of Indian music, stressing the need to preserve our rich heritage amidst globalization. He highlights how today’s music often lacks the emotional depth of the past. Curious…
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Discover how Ed Sheeran’s ‘Sapphire’ became a sensation in India by embracing local culture. From cricket matches to Punjabi lyrics, this campaign redefines global music marketing. Curious to learn more about this cultural…









